Sigma 90mm f/2.8 DG DN Contemporary for Sony FE Mount Full Frame

A brand new 90mm F2.8 DG DN | Contemporary premium compact prime has been added to SIGMA’s growing I series range. It joins four existing I series primes as well as the all-new 24mm F2 DG DN | Contemporary, offering superb optical performance, a bright F2.8 aperture, an all-metal build and a manual aperture ring. Designed especially for mirrorless systems it feels well-balanced on modern full-frame bodies, and boasts exceptional resolving power that can keep up with the latest ultra-high-resolution cameras.

With its versatile mid-telephoto focal length, the lens is the longest I series lens yet, but remains remarkably compact and light so that it is ideal for day-to-day use. It is fully-optimized for mirrorless systems with ultra-fast and accurate AF performance, and it boasts outstanding optical capabilities. The rich, smooth bokeh makes for attractive backgrounds, which is perfect for portraits, and the minimum focusing distance of 50cm allows photographers to get closer to their subject.

This high-quality, everyday lens is able to bring scenes to life with its beautiful rendering and ultra-sharp optics, all in a portable, robust and tactile lens body.

The SIGMA I series features full-frame-compatible lenses that offer mirrorless users a new and better alternative, both in the experience of shooting with the lens and in the impressive results it is able to achieve.
One of the key advantages of mirrorless cameras is their smaller form-factor, and this new 90mm optic is designed to be perfectly matched to these more compact systems without sacrificing performance. This combination of superb optical quality with exceptional portability, not previously possible with DSLR systems, will bring new opportunities to this and future generations of photographers.

Simultaneously, SIGMA is aware that, in this day and age when we have such huge diversity when it comes to what we use to photograph, as represented by smartphones, people look for something more than a mere act of “taking pictures” when they choose to own a camera and lenses.
SIGMA’s excellence in development and processing technologies has been built up since it was founded in 1961, and has become further sophisticated with the introduction of the SIGMA Global Vision in 2012. With this as a base SIGMA has given careful thought to how photographers use and enjoy their lenses, including optical design, advanced functionality, build quality and the experience of picking up and using the lens, and with all of this carefully considered the I series was born.